Luxury Direct Mail Tips
The response to luxury direct mail is very high. These tips will help you grow your response. Be True to […]
Casinos Win with Direct Mail
Casinos win with direct mail campaigns. “We wanted to target specific denominational players and bring back inactive players. This way
What Do New Homeowners Spend Money On?
Since Dataman Group has been providing New Homeowner Lists for over 30 years, many marketers look to me as the
Targeting Home Improvement Prospects
I got this email about targeting home improvement prospects from Tony’s Home Services: Dear DataDale – My Home Improvement Company
Direct Mail to Lapsed Donors
Lapsed donors are donors who used to give to your organization, but for one reason or another, have stopped giving.
Does Direct Mail Fit into a Multichannel Marketing Strategy?
This is an older post….it has lots of merit, but after you read this, go to a 2019 update, with
Non-Profit Case Study 2 – Lighthouse International
This is the third blog in a series for our Non-Profit friends and this week I am writing about Lighthouse
Non-Profit Success Case Study 1 – Coast Guard Foundation
In last week’s blog, I focused on best practices to help non-profits jump start their fund raising programs. This week,
Best Practices to Increase Direct Mail Fundraising
The way to increase direct mail fundraising is to review the best practices that have been proven to raise funds.
Introducing Products in the Hispanic Market
Sending a sample is still one of the best ways of introducing products in the Hispanic market. Marketing expert Alberto
