DATA APPENDING
ENHANCES YOUR FILES
We can append & enhance your customer file with additional demographic, behavior and lifestyle information with our Data Appending service.
Remember, your customer list is like gold. You want to maximize it as much as possible. If you are trying to upsell your current customers, you will want to find the right ones within your customer database to focus on.
For example, your Pool Dealership may be adding a new product: child safety fences. You only want to market to those customers who have young children. Our data appending system can show you exactly which of your swimming pool customers have young children, so you can focus your marketing dollars just on this segment.
On the other hand, if you are thinking about whether you should add this product to the lines you already carry, by appending data to your customer list, you will know for sure how many of your customers might be prospective buyers.
Lots of options to add information to your file:
- Age
- Income
- Homeownership
- Age of Home
- Value of Home
- Presence of Children
We also offer pre-selected append bundles
- Basic
- Digital Family
- Households Profile
- Household Insights
- Buyer Propensity
- Catalog/Retail/eTail
- Energy/Utilities
- Financial
- Healthcare
- Insurance
- Media
- Political Government
- Telco
- Travel/Gaming/Leisure
Statistics show that 87% of databases are incomplete. They are missing data, email addresses or telephone #s.
More Great Reasons to Append Data
- Enhance data integrity: Through the appending services you will get a complete and robust database. You can also get other demographic details of your prospects while appending – such as age, sex, income, credit score, etc.
- Address Integrity: Apart from adding the missing info you can also get your data corrected. Some of the errors may include obsolete locality names; misspelled information, old zip codes; fraud names and email addresses. Once the data is verified, your file will be accurate. As a result, your delivery rate will improve and your response rate will increase.
- Revive old contacts: It will help you in getting the latest customer contact details including name, title, phone, email ID, mailing address, state, zip, and more so that you can communicate even to old and lost customer contacts. The updated NCOA results will enable you to reach the ones who had moved out and re-touch them.
- Data Appending also helps to gain competitive advantage. For that reason, it may open doors to new ways of marketing. Similarly, you can save money, time and
- Affordable: Thousands of records are appended for just a couple of dollars. When compared to in-house costs that you will incur in updating your database, this one is among the cheapest ways and generates greater ROI.
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Ally2025-03-13Trustindex verifies that the original source of the review is Google. I am very pleased with setting up my account. I spoke with Scott, he was extremely helpful and patient with me with all of my questions. The customer service is top notch! I did a lot of research on this topic and Dataman group was the most affordable and flexible with anything I needed. I will forever recommend Dataman Group to everyone that needs these services. Ryan Meyers2025-01-04Trustindex verifies that the original source of the review is Google. I have used Dataman Group direct multiple times now, and every time has been a fantastic experience! Their team is always super responsive and extremely fast to get me what I need. The lists I have purchased have proven to be very affordable, accurate and easy to implement into my marketing system. I would highly recommend Dataman Group Direct to anyone!! Timothy Marshall2024-09-05Trustindex verifies that the original source of the review is Google. It is always a pleasure to work with them. They are timely and very knowledgable. Tara Hamilton2024-08-29Trustindex verifies that the original source of the review is Google. Dataman is great to work with. We outsource several lists, and Dataman is our top producer. Highly recommend them. Great customer service and Scott is amazing!! Jeff Weaver2024-03-14Trustindex verifies that the original source of the review is Google. Scott Filhaber, VP of Sales & Marketing, was a tremendous help. It was clear he was only interested in helping me not just selling a list. DMG is interested in long term relationship, not just hocking lists. His knowledge and expertise are awesome. Ali Nezar (Ali Baba)2024-01-25Trustindex verifies that the original source of the review is Google. Scott at Dataman Group is Amazing ! The lead quality is good as well as the customer service. Highly Recommend !!! Danielle Wallace2024-01-08Trustindex verifies that the original source of the review is Google. Scott is so helpful and knowledgeable. He took lots of time to make sure I got the help and support I needed. He and his team are very responsive and go above and beyond to make sure you're happy and taken care of!!!! Rebecca Bowland2023-12-28Trustindex verifies that the original source of the review is Google. Scott at Dataman Group is an absolute rockstar! The rest of the team when he is unavailable is always amazing too. The lead quality is top notch as well as the customer service. Thanks you guys! You are an absolute asset to our business.