BEHAVIORAL & LIFESTYLE INFORMATION THAT HELPS YOU DEFINE YOUR TARGET
The Behavior Bank lifestyle & behavioral mailing list database provides a dynamic set of life-style, behavioral, and demographic data. There are more than 53 million U.S. households in this database. This data that can help you locate unique prospects for your product or services. These specialized lifestyle mailing lists let you customize your selects to match your offer.
Whether you’re marketing golf equipment or computers, kitchen appliances or commodities, success means delivering the right offer to the right audience. And for that, you need to know your prospects – their interests, activities and lifestyles!
Behavior Bank is composed of responsive consumers who have completed surveys on their brand preferences, computer ownership, leisure activities, pet ownership, occupations, diet and fitness, financial products, reading preferences, and more.
Plus, the Behavior Bank can keep providing you with access to fresh, new names. Data on more than 800,000 names are added to the file each month, often updating existing households in our file with additional lifestyle information making this mailing list the most robust file available.
The Behavior Bank questionnaires are distributed via direct mail, co-ops, magazine inserts, package inserts as well as several on-line vehicles.
You can customize the list that best suits your needs by mixing and matching the different categories. The experienced list professionals at Dataman Group will help you maximize your response rate by creating customized Lifestyle Lists from The Behavior Bank.
There are more than 300 individual categories including:
- Contact Lens and Eyeglass Wearers,
- Allergy & Ailment Sufferers,
- Users of specific Hand & Body Lotions,
- Users of specific Prescription Drugs,
- Beer Drinkers,
- Panty Hose Buyers,