In 1989, Dale received an Up & Comers Award in Entrepreneurship from Price Waterhouse and the South Florida Business Journal. Boy, has she certainly come up!

Community Activist and Philanthropist

In addition to her duties at Dataman Group, Dale is active in the local community. She serves on the Boards of Directors of several non-profits. They include the Jewish Federation of South Palm Beach County and the Adolph & Rose Levis Jewish Community Center. She was President of the Adolph & Rose Levis Jewish Community Center in Boca Raton.  President of the Professional Jewish Business Network.  Dale also chaired the JCC Maccabi Games. This brought 1,500 teens together for a week of athletic competition, leadership and community service activities.

Dale has been awarded many honors for her community work. Including the prestigious Crystal HaNadiv Award from the JCC and the Dorothy Seamens Leadership Award from the Jewish Federation. She recently returned from a solidarity Mission to Israel where she met with survivors of the Nova Massacre, injured soldiers and parents of hostages,

In the past years, Dale was awarded the Golden Mouse Award in Direct Marketing from Women in Ecommerce. She was also named one of the 100 Outstanding Women of Broward County by the Boys & Girls Clubs of Broward County.

Dale “DataDale” Filhaber – Sought After Speaker and Author

DataDale speaks for many organizations. The list includes the Water Quality Association  and the International Cemetery, Cremation and Funeral Directors Association. She has also lectured for the ITI Study Group for Dental Practitioners, National Funeral Directors Association, as well as local conferences. You can download some of her presentations.

“I just love talking about marketing. I enjoy using all my tools to create a marketing list that sings and tap dances. There are new innovations and new technology always popping up. So many ways to create an awesome multi-channel campaign. And, nowadays, it’s all about going multi-channel”.

DataDale has spoken for the national DMA Student Program, the FDMA, and the PRSA (Public Relations Society). She is a frequent guest at the Postal Customer Council (PCC).  She has also spoken for the Chamber of Commerce, the Small Business Administration and FANO (Florida Association of Non-Profits Organizations).

DataDale also lectures on request for some of the local colleges and schools about direct marketing.

In addition to her books of Lead Generation, DataDale frequently publishes articles on Marketing. There are lots of publications that consistently publish her articles. In the Water Treatment industry, they include Water Conditioning  & Purification Magazine, Water Quality Products. In the Death Care industry, ICCFA Magazine, FCCFA Magazine, and Southern Funeral. Additionally, Data Dale also publishes on Linked In.

Want to read DataDale’s latest article on Marketing Trends?  2021 Marketing Trends for Water Quality Professionals.

See some of your photos with DataDale at the 2023 WQA Conference


Dale "DataDale" Filhaber
DataDale Filhaber, President Dataman Group Direct
with Savannah Norvell, FreshWater Systems – book winner
scott filhaber
JFSPBC | B&P | Icon Series | with Matt Levin CEO, Anne Jacobson and Data Scott
Data Dale Filhaber Speaking About Families with Children

Dale Data Dale Filhaber - 2024 WQA
On the panel at WQA 2024, discussing AI in Marketing
Photos from the Dataman Group booth - WQA 2023
DataDale with Frank Baker – NuWater, UT
DataDale Filhaber at WQA
with Tyler Stenseng, Culligan of the Rio Grande




Dale "DataDale" Filhaber at WQA
With Bill DeBacker, Culligan Water at the Dataman Group booth
Dale "DataDale" Filhaber at ICCFA
Data Dale Filhaber at ICCFA
Data Dale with Bob Howard
Data Dale with Bob Howard – WQA 2024
Photos at the Dataman Group Direct booth - WQA - 2023 - Data Dale Filhaber
DataDale with Ivonne Medina – M2 Water Systems

DataDale at ICCFA