E-MAIL APPENDING

We use the expression e-mail appending to define the process by which we match and add e-mail addresses to a file.

E-mail addresses are not readily available on most mailing lists. They can, however, be appended to your customer file. This way you can keep in touch with them on an on-going basis. Think CRM. Studies continue to show that e-mail is invaluable in maintaining customer relationships.

Make sure your email broadcast software allows you to use 3rd party or rented lists. Constant Contact, Survey Monkey frown on importing 3rd party email lists into their software.

E-Mail Appending Process

We match your names & addresses to a multi-sourced, permission-based (opt-in) CAN-SPAM compliant database. Our reference file provides you access to over 3 billion e-mails to attain the best match.

There are 2 levels of email appending: Individual and household level.

Individual level is where we match first name/ last name/address. That typically hits 35% on a Consumer list – matched on an individual level (homeowners, pool owners, families with children). That means if we start with 25,000 – we will net around 8,750

Or, we can append on a Household level. This means we match surname and address. We typically match between 40%-50%. Based on a gross quantity of 25,000, we would net about 22,000.

NOTE: Allow 24-48 hours to process. You need to always check with your CRM software before uploading rented email data.

Upload to Facebook or Google AdWords

One of the great things about e-mail appending is being able to upload your email list into Facebook or Google AdWords. This allows you to showcase your ad or message to the people you want to reach. This is an awesome way to increase your visibility. You also get the opportunity to reach this group via multiple marketing channels. This is the goal of omni-channel marketing.

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   Dataman Group Direct
   45 Google reviews 
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   Molly McGill 
 
 
 
 Trustindex verifies that the original source of the review is Google. Scott is wonderful, he has been extremely responsive and quick to help with getting my agency Homeowner X Date Lists for my growing insurance agency. When the other service provider I used shut down unexpectedly Scott was able to help me find a new solution without missing a beat. Wish I would have started with him and his company from the start. Highly recommend reaching out to Scott to help!
  
 
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   Lauren Geier 
 
 
 
 Trustindex verifies that the original source of the review is Google. Amazing lead lists. Best by far!
  
 
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   Itzayana Osornio 
 
 
 
 Trustindex verifies that the original source of the review is Google. Scott was very helpful and went above and beyond!!
  
 
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   Claire Conway 
 
 
 
 Trustindex verifies that the original source of the review is Google. We have been customers of the Dataman Group for 6+ months. We are seeing ROI positive results on our campaigns and their reporting and billing have been reliable and consistent throughout our time working with them. Kaeden has handled our account since the start and he has been wonderful to work with. I highly recommend partnering with them!
  
 
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   Matt Romney 
 
 
 
 Trustindex verifies that the original source of the review is Google. I work with Kaeden every week. Super quick & easy process each time. Highly recommend!
  
 
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   SHAWN VERNON 
 
 
 
 Trustindex verifies that the original source of the review is Google. After years so far of working together, Scott at Dataman Group is my first point of contact anytime I run a direct mail campaign for my swimming pool business. Top notch service, quick response times, patient and knowledgeable when narrowing the scope of my targeted clients... Scott and I began working together when I was GM at another pool business 5+ years ago with great success and a reasonable but good ROI, so naturally he was the first person I sought out when I went out on my own this past year. I think that says all that needs to be said about my many experiences with Dataman Group. Highly recommended.
  
 
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   Erin Smundin 
 
 
 
 Trustindex verifies that the original source of the review is Google. I've been working with Scott for over 6 months, he has been so helpful, responsive  and delivered exactly what I was looking. I have used other lead sources and they just don't compare to Dataman group! I have to say Scott has been by far the most helpful in my search for quality leads. I can only give them a five-star I wish I could give them a a 10! Their customer service is by far the best in the industry. I recommend them to everyone looking for quality insurance leads.
  
 
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   Greg 
 
 
 
 Trustindex verifies that the original source of the review is Google. Awesome service to get leads ! Give Kaeden a call !