Lead Generation Made Easier

Lead Generation
Made Easier

DataDale’s latest book is Lead Generation Made Easier – 2020 edition.

This book offers business owners, sales directors and marketing managers critical tools so they can develop a comprehensive lead generation program.

“Lead generation is never easy”, says Filhaber. “You can’t count on a single mailing or phone campaign to bring business knocking at your door. In that case, you need a plan.”

Successful marketing relies on using a variety of marketing channels to convey a unified message. We call this omni-channel marketing and you need a strategy.

This book discusses the latest marketing trends you need to know about.

You will also find lots of examples and tips you can use to improve your branding.

Special in-depth chapters include:

Marketing to Millennials
Reaching Female Consumers
Marketing to the Health-Conscious Consumer

Learn how to build a winning program that keeps leads flowing into your business on a continuous basis.

Click Here to order your copy today!

Lead Generation Made Easier will also give you ideas for standing out in the crowd with your marketing. You will find unique tips for mail shapes. We also spend some time discussing how to create your offer. After all, you want people to respond to your marketing. Very often, it’s the offer that helps push someone to click the “BUY” button.

You will also learn how to maximize a prospect list. Use it in multiple marketing channels to increase your visibility. We know that people buy from brands they are familiar with. You need to make them familiar with you!

Join other successful direct marketers and get the jump on your competition by marketing smart.

REVIEWS:

I just finished reading “Lead Generation Made Easier,” 2020 edition, by Dale Filhaber, and recommend it to direct marketers and business owners looking to build more business opportunities as we enter the decade of the 20’s. Dale offers lots of great insights, including Facebook promotions, the use of QR (Quick Response) codes, and the USPS “Informed Delivery” service. Her main message focuses on the importance of “Omni-Channel Marketing,” which is coordinated and consistent messaging across multiple marketing channels. Readers will be rewarded with fresh marketing ideas and new accounts in 2020.

— Margaret Grisdela, President, Legal Expert Connections, Inc. and Sixty Five Plus Marketing, Inc.

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   Molly McGill 
 
 
 
 Trustindex verifies that the original source of the review is Google. Scott is wonderful, he has been extremely responsive and quick to help with getting my agency Homeowner X Date Lists for my growing insurance agency. When the other service provider I used shut down unexpectedly Scott was able to help me find a new solution without missing a beat. Wish I would have started with him and his company from the start. Highly recommend reaching out to Scott to help!
  
 
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   Lauren Geier 
 
 
 
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   Claire Conway 
 
 
 
 Trustindex verifies that the original source of the review is Google. We have been customers of the Dataman Group for 6+ months. We are seeing ROI positive results on our campaigns and their reporting and billing have been reliable and consistent throughout our time working with them. Kaeden has handled our account since the start and he has been wonderful to work with. I highly recommend partnering with them!
  
 
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   SHAWN VERNON 
 
 
 
 Trustindex verifies that the original source of the review is Google. After years so far of working together, Scott at Dataman Group is my first point of contact anytime I run a direct mail campaign for my swimming pool business. Top notch service, quick response times, patient and knowledgeable when narrowing the scope of my targeted clients... Scott and I began working together when I was GM at another pool business 5+ years ago with great success and a reasonable but good ROI, so naturally he was the first person I sought out when I went out on my own this past year. I think that says all that needs to be said about my many experiences with Dataman Group. Highly recommended.
  
 
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   Erin Smundin 
 
 
 
 Trustindex verifies that the original source of the review is Google. I've been working with Scott for over 6 months, he has been so helpful, responsive  and delivered exactly what I was looking. I have used other lead sources and they just don't compare to Dataman group! I have to say Scott has been by far the most helpful in my search for quality leads. I can only give them a five-star I wish I could give them a a 10! Their customer service is by far the best in the industry. I recommend them to everyone looking for quality insurance leads.
  
 
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