What a great opportunity for Water Quality Dealers to align themselves with National Drinking Water Week 2019 and use this as a marketing opportunity.
National Drinking Water Week 2019 is a perfect example of how a Water Quality Dealer can use the news to highlight what they do, build brand awareness and become “bigger than themselves” by identifying with a national initiative.
This is not just a great social media opportunity, but the right time to launch a marketing campaign that aligns the effectiveness & convenience of a new efficient Water System with the essential role drinking water plays in our daily lives.
For more information about National Drinking Water Week – go to the American Water Works Association site: https://www.awwa.org/Events-Education/Drinking-Water-Week.
Celebrating Drinking Water Week is an easy way to educate the public, connect with the community, and promote employee morale. Too often, water utilities receive publicity only when something bad happens – a water main breaks in the middle of rush hour or you have to raise your rates, again. Drinking Water Week celebrations give you an opportunity for some positive communication. AWWA has compiled a toolkit for utilities to use to reach out to your employees, your customers, and your community.
Drinking Water Week is a perfect time to educate children about their water supply in an atmosphere of fun.
Don’t forget your employees. Drinking Water Week can help reaffirm to your employees the importance of what it is they do – provide clean, safe drinking water for the public.
For more than 40 years the American Water Works Association and its members have celebrated Drinking Water Week – a unique opportunity for both water professionals and the communities they serve to join together in recognizing the vital role water plays in our daily lives.
This year’s National Drinking Water Week celebration will take place May 5-11, 2019