A good website is vital…and not as easy as pie
A good website is vital to the success of any business. I do a lot of consulting with small […]
Energize Your Offer for Improved Response
If you want to improve results from your marketing, you need to energize your offer. Consumers aren’t stupid – they can
December’s Telemarketing Tip
December’s Telemarketing Tip: Don’t talk too much on a sales call – You have two ears and only one mouth
Breaking through the Cyber Monday Clutter
Cyber Monday is an e-commerce term referring to the Monday following the Thanksgiving weekend. According to Investopia, it is the second-biggest shopping day
How Frequency in marketing brings results
I get a lot of questions about frequency in marketing. To re-mail or not to re-mail. How often in enough?
End of Year Fund Raising
Are you using direct mail for your end of year fundraising? According to Blackbaud, more than one-third of overall charitable giving
Do You Know Your Response Rates?
What should you monitor on an incoming Call to determine Conversions One of the most difficult things to determine is
Ask DataDale - The Dataman Group Blog
The Use of Fear In Marketing
and doing it successfully In many of my marketing lectures, I have spoken about the use of Fear in Marketing
DataDale Attends First-Day-Of-Issue Ceremony
Today’s First-Day-of-Issue Ceremony & dedication for the brand new USPS Hanukkah Forever stamp was held in our own South
Ask DataDale - The Dataman Group Blog
Happy Halloween from the DataDogs
One of the Dataman Group mottos is reaching the right people at the right time and in October, businesses need
