All swimming pool owners need pool fences. This is to protect young children from drowning. It’s a simple fact.
Pool owners with young children are a pool fence companies #1 Prospect Group!
According to the Centers for Disease Control and Prevention, drowning is the second leading cause of death for children 1-14 years old. In fact, an extensive study found that 1-3 year olds made up 75 percent of the children involved in swimming pool submersion and/or drowning accidents.
A fence is not enough to protect children from drowning or becoming submerged in a backyard swimming pool. There should have more just a single safety device or barrier. In many areas of the country having a pool fence is required by law.
A pool fence should be high enough to prevent resourceful children from easily climbing over and sturdy enough to keep kids from breaking through the fence in pursuit of their goal. A gate that locks instead of just latching is recommended. Don’t underestimate the resourcefulness of children they will try to get through anything.
There are many options available including metal mesh wood and plastic swimming pool fences and Homeowners who are unsure of the best choice typically speak to their Swimming Pool Service or the local expert at the swimming pool supply store. Being educated on safety and security should be their top priority. Pool owners must make sure to follow all the safety measures to keep everybody happy and safe.
Pool Fence Companies can not simply wait for the phone to ring.
They need to be proactive and reach out to Swimming Pool Owners with young children for new business. In fact, they may also want to consider marketing to grandparents with swimming pools. This is another unique – and profitable – group of prospective customers.
Swimming pool fence companies who are looking for new prospects can buy mailing lists of Swimming Pool owners with young children. A note to the wise – this is not a straightforward list and most companies do not offer it. Dataman Group in Boca Raton, Florida can provide this.
Direct Mail is the top marketing channel for Swimming Pool Fence Companies. That’s because their prospect market is so narrow. There is no reason to spend marketing dollars on homeowners without swimming pools. Direct Mail is the most efficient, cost-effective marketing outreach method for successful Pool Fence companies to reach their key market group. And, that is swimming pool owners with young children.