What New Homeowners Buy
I often get asked what new homeowners buy after they have moved into their new home. According to a survey […]
Medicare Open Enrollment Marketing
Each year I seem to write about Medicare open enrollment marketing. For members of the Insurance sector, Open Enrollment season
Non-Profit Year-End Appeal Tips
These non-profit year-end appeal tips will held charities get all their ducks in a row for that final push for
The 3 C’s of the Purchase Journey
Connect – Convert – Continuously Engage These three stages help us move our target along the purchase journey. In sales
33 years in Boca Raton Chamber of Commerce
Dataman Group is celebrating 33 years in the Boca Raton Chamber of Commerce We are delighted to continue our membership
The Millennial Consumer
The Millennial Consumer want to do business with ethical, sustainable and socially responsible companies According to an article in Huffington
Millennials are today’s home buyers
Millennials are today’s home buyers. This month, the housing industry celebrates “New Homes Month”. It’s a good time to examine
Creating Compelling Direct Mail Copy
Creating compelling direct mail copy separates the high-response mailers from those that generate a mediocre response. The truth of the
How to Market Water Filtration to Millennials
Water quality dealers need to take notice and develop a game plan to market water filtration to millennials. Millennials are
Will The Gig Economy Change Mortgage Lending?
Mortgage Lending and the Gig Economy Mortgage lenders are facing a new crisis. That is how to deal with loan
