Aging-in-place projects are on the rise as Baby Boomers invest in comfort, safety, and independence. Learn how home improvement companies can identify, target, and market to boomer homeowners who are actively planning these upgrades.
When the flowers start to bloom you know it’s time to spring clean your database. Your database is a big
40% of consumers regularly make purchases because of direct mail they’ve received – Does your direct mail measure up? Creating
Today is World Water Day 2017. I always tell my colleagues in the water quality industry to take advantage of
The year 2017 will be an exciting year for marketers, particularly in terms of enhanced digital skills. As new trends,
Sirius XM succeeded with a direct mail welcome package that offered new customers a free trial membership offer. Many vehicles
Last week I spoke before the Broward County PCC, Postal Customer Council, about targeted mailing lists. While EDDM is a
I want to share some statistics about effective direct mail for those direct mail doubters out there. Maybe these numbers will
I am so excited to see that all the experts agree that physical mail is predicted to increase. All of
Branding 102 Checklist At least once a year, every business owner needs to take a step back and go through
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