Marketing to Hispanics
The latest statistics clearly point out the value of marketing to Hispanics. Today, 64,415,826 Hispanics live in the United States. […]
10 Pitfalls to Avoid in Direct Mail
When I write about marketing I make sure to include these 10 pitfalls to avoid in direct mail. Direct mail
Branding Your Business as Socially Responsible
You know that I gave several presentations at WQA 2019. In my presentation on Marketing Water Quality Products to Millennials
Working Leads Effectively
In the sales business, there is nothing more important to you than working leads effectively. As a business owner, you
Liquid Death – New Canned Water Product
Liquid Death is the latest packaged water product to hit the beverage market. While it might not be my cup
33 years in Boca Raton Chamber of Commerce
Dataman Group is celebrating 33 years in the Boca Raton Chamber of Commerce We are delighted to continue our membership
Water Dealers are Adding Air Purification Products
Many Water Quality dealers are adding air purification products into their offerings. If you haven’t done it yet, you might
Lead Generation for Water Quality Dealers
Lead Generation for Water Dealers–2019 Edition by Dale “DataDale” Filhaber. Lead generation is never easy. This book will give water
Marketing Filtered Water to Dog Owners
Why do I suggest you need to be marketing filtered water to Dog Owners? Because dog owners are a unique
Integrated Marketing Checklist for 2019
This integrated marketing checklist will help you incorporate integrated marketing in your 2019 marketing program. Sure, we know that this
