Making Your Customer List Work for You
I often counsel business owners on the importance of making your customer lists work for you. Many business owners understand […]
Can Your Water Dealership Benefit from Bad News?
It’s true that your dealership can benefit from bad news. In fact, we hear alot of it on the news
A New Tax Client is Priceless
Just like that credit card commercial – a new tax client is priceless. After all, if you treat her right, she
Postage in the US – a Bargain ?
In a world where everything seems to be going up in price, the cost of a postage stamp remains one
Mortgage Mailers – Are You Barking Up the Wrong Tree?
There are lots of tips for mortgage mailers to make their response better. This post is from 2013, but much
Cell Phone Telemarketing – Should you think about it?
We get lots of calls looking for lists for Cell Phone Telemarketing. It’s true – telemarketing can still a solid
Direct Mail Scores in the Real Estate Market
As the housing market approaches mini bubble status, local real estate agents are scrambling to get their piece of the
Marketing to Student Loan Borrowers
According to the Federal Reserve Board, there are nearly 40 million student loan borrowers with outstanding loans today. We have
Increased New Homeowner Counts
2013 has been a banner year for increased New Homeowner counts. The number of New Homeowner transactions keeps climbing. In
Move-Up Buyers Fuel the Real Estate Market
Recent data shows that the largest segment of the home buying market today is the “Move-Up” buyer. As home prices
