Is your Website Customer Focused?
Everything you do needs to be customer focused. That certainly goes for your website. If you’re reading this blog post, […]
55 Action Words that Convert
Kickstart Your Marketing Program with 55 Words that Convert It doesn’t matter whether we’re talking about a subject line of
Ask DataDale - The Dataman Group Blog, Mortgage Marketing Blog
First Time Home Buyers & Trulia.com Study
There is no more important market segment in the real estate market than First Time Home Buyers. First Time Home Buyers
A $1.5MM Direct Mail Success Story
We all love a direct mail success story. I want to tell you about a call I received from MaryBeth
How Mortgage Marketers Target Millennials
Mortgage marketers know that it’s vital to target generation x and millennials if they want to increases their first time
Cultivation and Stewardship – The Real Profit Builders
There are two parts of the lead generation cycle: cultivation and stewardship. We need to cultivate or leads and steward
Choosing the Right Audience for Your Marketing Campaign
I always tell my customers that one of their most important jobs is choosing the right audience for your marketing
Creative Mortgage Prospecting
Creative Mortgage Prospecting – There Has Never Been a Better Time for Direct Mail! Sometimes you need to look at
How are Solar Companies Getting New Customers?
How are Solar Companies getting new customers? Sure, there are lots of options in the marketplace. But I contend that
Millennials Are Waiting to Buy Homes
Surveys continue to show that millennials continue to delay homeownership. Millennials, born between 1980-1993, represent that largest generational age segment
