Choosing the Right Audience for Your Marketing Campaign
I always tell my customers that one of their most important jobs is choosing the right audience for your marketing […]
Creative Mortgage Prospecting
Creative Mortgage Prospecting – There Has Never Been a Better Time for Direct Mail! Sometimes you need to look at
How are Solar Companies Getting New Customers?
How are Solar Companies getting new customers? Sure, there are lots of options in the marketplace. But I contend that
Millennials Are Waiting to Buy Homes
Surveys continue to show that millennials continue to delay homeownership. Millennials, born between 1980-1993, represent that largest generational age segment
Ask DataDale - The Dataman Group Blog, Mortgage Marketing Blog
The Fannie Mae 2014 National Housing Survey – What Can We Learn?
The mortgage industry has been pretty quiet the last few years…but we are finally seeing a resurgence in direct mail
Plan Direct Mail for Mobile Response
Nowadays, most savvy marketers plan their direct mail campaigns to generate mobile response. One of the best ways to
Mailing for HELOC Business
Mortgage marketers – are you do mailings for your HELOC business? Marketers in the Mortgage Industry were huge direct mail
Ask DataDale - The Dataman Group Blog, Mortgage Marketing Blog
Market to First Time Home Buyer Lists
The time is right to market to first time home buyer lists. The economy is beginning to grow more rapidly.
Making Your Customer List Work for You
I often counsel business owners on the importance of making your customer lists work for you. Many business owners understand
Postage in the US – a Bargain ?
In a world where everything seems to be going up in price, the cost of a postage stamp remains one
