Plan Direct Mail for Mobile Response
Nowadays, most savvy marketers plan their direct mail campaigns to generate mobile response. One of the best ways to […]
Direct Marketing: Dental Marketing vs Dental Advertising
Many dental practices use direct mail to find new customers. Some simply mail to everyone in a market; others target
Dataman Group works with Medical Practices to co-brand with American Heart Month
Heart disease is the leading cause of death in the United States. The month of February is American Heart Month
Making Your Customer List Work for You
I often counsel business owners on the importance of making your customer lists work for you. Many business owners understand
Postage in the US – a Bargain ?
In a world where everything seems to be going up in price, the cost of a postage stamp remains one
Marketing for the Home Industry, Marketing Healthcare
Chiropractors Need To Plan NOW for Jan 1 Health Care Changes
On January 1st, 2014, Millions of Americans Will Have Access to New Health Care Coverage which Includes Chiropractic. This is
New Movers with Kids for Pediatric Dentists
The key to any successful business is a steady flow of new clients and new movers with kids lists help
8 Don’ts for Direct Mail Fundraising
I wrote this article about the 8 dont’s for direct mail fundraising because sometimes the best way to move forward
Encouraging Response to Direct Mail
I don’t know about you, but I always want an awesome response to my direct mail. Here’s an example of
Marketers can reach Asthma Sufferers
Asthma triggers affects nearly 25 million people in the U.S. Marketers of Indoor Air Quality Systems can reach asthma sufferers
