A Listicle of Today’s Top 21 Marketing Channels
In my marketing presentation last week at the Water Quality Association (WQA) conference in Las Vegas, when I was discussing […]
The top 5 words that drive email engagement
The effectiveness of words in driving email engagement can vary based on the context, audience, and industry. However, there are
Building your Business on a Cornerstone of Trust
Building your business on a Cornerstone of Trust – published by WQP magazine, November 29, 2022 In turbulent times, consumer
Marketing to the Over 70 Cohort
Who would have thought we’d be talking about marketing to the over 70 cohort? Maybe not the millennials out there.
Small Businesses – by the Numbers
Here are some statistics to help you understand the depth and breathe of the small business market. B2B marketers can
Postcard Marketing Promotes your Business
Postcard marketing gives your business an edge over the competition. An eye-catching, well-designed postcard can go a long way in
Roofing Marketing Strategies for 2022
Roofing marketing continues to change. If you don’t adapt to the changes, your company will be forgotten and your phones
Insurance Agents Cold Call to Grow Their Business
Cold Calling is an integral part of lead generation. According to Investopedia, cold calling is the solicitation of a potential
Trends Driving Direct Mail ROI for 2022
Direct Mail still yields the highest ROI and lowest cost-per-lead and highest conversion rates of any medium. We are so
39% of Homeowners are Pursuing Home Improvement Projects in 2022
Home Industry Businesses Use the Fall 2021 Homeowner Survey to Craft Their Home Improvement Marketing Home Improvement and home industry
