Does Your Agency Have a Crisis Marketing Plan?
Every non-profit agency needs to have a crisis marketing plan. The bottom line is that when something “hits” that affects […]
Every non-profit agency needs to have a crisis marketing plan. The bottom line is that when something “hits” that affects […]
Today marks the anniversary of National Mail Order Catalog Day, when, in August of 1872, Aaron Montgomery Ward, of
It’s Not About You Your job is to sell Solutions not products. Always remember that you are not marketing to
According to research from Bank of America, 75% First Time Home Buyers are skipping starter homes. Instead, they are buying
Marketing to empty nesters is about personalization, stressing value, & providing relevancy. Advertisers need to keep in these statistics mind, when
Telefundraising has been in and out of favor. It just goes to show that non-profits continually need to review their
I remember when I was 25. The last thing I wanted to do was live with my parents. Nowadays,
Telemarketing in B2B is an effective, acceptable practice. True, we’re not happy when get a call from a telemarketer when
Summer is New Homeowner season. What a marketing opportunity. We all know that residential real estate sales trends are seasonal.
Businesses that market hurricane preparedness should direct mail to homeowners in their market area with offers for tree trimming, hurricane impact