What Does it Mean to Be Customer Centric?
Being customer centric means letting people buy and shop the way they want to. For different people, this means different […]
The 2022 B2B Marketing Mix
According to a study by Sagefrog Marketing Group, this is the most current 2022 B2B Marketing Mix. B2B brands are
Consumers Respect, Respond to and Trust Direct Mail
I recently read an article in Harvard Business Review – Why Marketers are Returning to Traditional Advertising. Consumers Trust Traditional
Postcard Marketing Promotes your Business
Postcard marketing gives your business an edge over the competition. An eye-catching, well-designed postcard can go a long way in
Drinking Water Week – a marketing opportunity
Water Quality Dealers need to align themselves with the national Drinking Water Week. It’s a tremendous marketing opportunity for water
Branding Checklist for 2022
This Branding Checklist for 2022 offers business owners a comprehensive way to make sure their branding efforts are up-to-speed. The
Marketing is Never One Size Fits All
Marketing is never one size fits all. Water Quality businesses need to seize the opportunity to grow as more families
Why You Should Market to New Movers
Every business can benefit when they market to New Movers. New Movers need many goods and services when they move
Roofing Marketing Strategies for 2022
Roofing marketing continues to change. If you don’t adapt to the changes, your company will be forgotten and your phones
Reaching Adult Children with live-in Parents
Nowadays, there are many adult children with live-in parents. American seniors are living longer than ever before. They are in
