Encouraging Response to Direct Mail
I don’t know about you, but I always want an awesome response to my direct mail. Here’s an example of […]
New Homeowner Lists – More Important Than Ever
If there are fewer New Homeowners, doesn’t it mean that those people who did buy homes are more important to
Driving Website Traffic with Direct Mail
According to the 2009 Channel Preference Study by ExactTarget, direct mail influences 76% of Internet users to buy a product
New Homeowner Names – More important Than Ever Before
There are fewer New Homeowner names right now than in the past few years. The real estate market ebbs and
Marketing Life Insurance Offers
In 2009, searches containing the term ‘life insurance’ grew 15 percent from the previous year to reach 16.6 million searches.
Hispanic Telemarketing Lists Target Top Prospects
Dataman Group’s Hispanic Telemarketing Lists help telephone marketers reach out to Hispanic households. More than 51.2 percent of companies that
Birthday Lists Generate Top Response
We all know that birthday lists generate top response for all sorts of offers. Are you suggesting birthday mailings to
Ask DataDale - The Dataman Group Blog, Marketing Insurance
Insurance Agents Target New Homeowners
Mark Rosenthal, a highly respected Insurance Agent & Trainer posted a recent blog explaining how insurance agents target new homeowners.
Do your PREsearch
You need to do your PREsearch Before Embarking on any direct marketing Campaign. I love this new word PREsearch. It’s
Using Hand-addressed Mail for Success
Mortgage brokers and loan officers have found that using hand-addressed mail in their direct mail marketing is increasing their response
