Businesses that market hurricane preparedness should direct mail to homeowners in their market area with offers for tree trimming, hurricane impact windows & doors, generators, solar lighting, surge protectors, and bottled water delivery.
Now that it’s officially Hurricane season, homeowners are in a hurry to get ready for the season.
According to the weather channel, the 2016 Atlantic hurricane season is expected to be the most active since 2012, according to a forecast released Friday. A total of 14 named storms, eight hurricanes and three major hurricanes are forecast during the coming season. This is greater than the 30-year historical average of 12 named storm
s, six hurricanes and three major hurricanes for the Atlantic basin.
Businesses that sell Hurricane preparedness products & services should be marketing to Home owners RIGHT NOW. These businesses include:
- Generator Sales & Service
- Hurricane Windows & Doors
- Tree trimmers
- Roofers
Direct marketing to home owners, by mail, by phone, and via Facebook are all solid channels that get results.
For information about Hurricanes, go the National Hurricane Center. The National Hurricane Center (NHC) is a component of the National Centers for Environmental Prediction (NCEP) located at Florida International University in Miami, Florida. The NHC mission is to save lives, mitigate property loss, and improve economic efficiency by issuing the best watches, warnings, forecasts, and analyses of hazardous tropical weather and by increasing understanding of these hazards. The NHC vision is to be America’s calm, clear, and trusted voice in the eye of the storm and, with its partners, enable communities to be safe from tropical weather threats.