Millennials – Put a Ring On It
The Diamond Industry is concerned that Millennials might not be spending their hard-earned dollars on diamonds. They are worried that […]
It’s All About The Offer
It’s All About the Offer. There are many different types of offers. I spend a lot of time writing about
New Home Sales Above Expectations
Why Segmenting Brand New homes Sales within the new Homeowner List Is Important for Marketers. I read the article in
Small Data
I’ve just so tired of the expression Big Data. We’ve been hearing it for the last few years and it
Why Hospitals Need to Market
Sitting in the ambulatory surgery waiting room at Bethesda Hospital in Boynton Beach where I am waiting for the surgeon.
Syncographics – the 4th Pillar of Direct Mail Success
Syncographics – market timing – is so important. I just came home from a 2 week cruise vacation (OMG –
Direct Mail to Generation X
Can Direct Mail Campaign to Generation X and Y Succeed? Absolutely – direct mail to Gen X and Gen Y
Is Marketing the Traditional Funeral Home Service Obsolete?
There is no question that Cemeteries and Funeral Homes continually need to market and attract new prospects into their doors.
Is Marketing Going to The Dogs?
According to the American Pet Products Association, Americans spent $4.41 billion on dog services, such as grooming and boarding in
Are Your Facebook Posts Working?
We all love to post. We were told that frequent posts would help our SEO. We were told that people
