New Parents Mailing Lists and Prenatal Mailing Lists

Every new birth is a new opportunity and Dataman Group's New Parents Mailing List helps marketers reach household with new births reliably and cost-effectively.

Face it, Parents of new babies Have To Buy! New Parents spend more on their new baby than at any other time!

The birth of a child, particularly the first child, is a major life stage event for new parents. It's an event that triggers a wave of consumer purchases ranging from diapers, clothing, food and insurance to homes, home improvements, furnishings, cars and appliances.

Almost 1 out of every 2 births today is a first birth, creating enormous marketing opportunities. Most first-birth families are also two-career families; working moms and dads with large, disposable incomes and no brand loyalties where child care products are concerned.

As a market, these families outspend childless couples 2 to1 and are prime candidates for not only a full range of baby products, but also day care, home entertainment, photography, insurance, recreation, and catalog offers. Information on any product that your company offers that can offer these young families a better way of life will be welcomed.

No other life cycle list offers the accuracy, cost-efficiency or selections of OUR new parents mailing lists, prenatal mailing lists and new mom mailing lists-including the option of defining markets at either the expectant stage or after delivery.

The new mom mailing lists and prenatal mailing lists are compiled from more than 2,500 public and proprietary sources and updated with approximately 65,000 new names weekly. Telephone #s are available on about 15% of the prospects. All households listed with Federal, State and DMA Do Not Call Lists have been flushed from our files!

The New Parents list includes approximately 1,432,000 Expectant Parents and 3,335,000 Families with Newborns annually.

Select Options:

• Post-natal vs. Pre-natal
• Estimated Household Income  *brand new
• Dwelling unit type
• First Birth
• Telephone number

Same Day Turnaround  We will e-mail the list to you, ship it on manuscript with telephone numbers or on pressure-sensitive mailing labels.