How are you Capitalizing on Back to school? – August 1, 2018
From the Men’s Journal: The 7 Most Important Rules of Staying Hydrated – May 31, 2018
How To Market Water Filtration to Health-Conscious Consumers – printed in Water Quality Products Magazine – April 28, 2018
Are You Using Engagement Marketing to Attract New Customers? – printed in February 2018 issue of Water Conditioning & Purification Magazine
Shifting Paradigms – Sell a Whole New Way of Thinking – printed in October 2017 WC&P Magazine
How To Market Water Filtration to Millennials – printed in August 2017 issue of Water Conditioning & Purification
Branding 102 Checklist – printed in March 2017 issue of Water Conditioning & Purification
Facebook Marketing for Water Dealers – printed in April 2016 issue of Water Technology Magazine
Know Your Customers – Using the WQA Consumer Opinion Study – printed in the February 2016 issue of Water Technology Magazine
Water Dealers: How Are You Promoting the Importance of Quality Water for Health? – published by LinkedIn Pulse Dec 28,2015
Are You Using the WQA Consumer Opinion Study to Improve your Marketing Results ? – published by Linked In Pulse Dec 7, 2015
As A Direct Mail Offer – The Free In Home Water Test Doesn’t Cut It Anymore – printed July 6, 2015
Will MobileGeddon Affect Your Water Dealership? – printed April 27, 2015
Post-Post-Post – Are your Facebook Posts Doing What You Want Them To? – printed March 24, 2015
Water Quality Systems and the Toothbrush Test – printed in the Jan 2015 issue of Water Technology Magazine
Stop Selling Water Treatment Systems….and Start Consulting – printed in the Sept 2014 issue of Water Conditioning & Purification Magazine
Setting the Stage for 2014 / Key Strategies for Marketing in the New Year – in the February, 2014 of Water Technology Magazine
Can Your Water Dealership Benefit from the Water Contamination in West Virginia ? – posted January, 2014
You Can Only Make Good Coffee With Good Water – posted Aug 21, 2013
Painting a Vision for 2013 – in the January, 2013 issue of Water Technology – Datadale has contributed to this article
Ten Marketing Tips for Water Quality Dealers – In the November, 2011 issue of Water Conditioning & Purification International Magazine
Reflections after 2011 WQA – posted March 18, 2011
Water Dealers: 5 Things You Must Do Every Day to Build Your Business – In the December 2010 issue of Water Conditioning & Purification International Magazine
CNN Report on Chromium-6 – Posted December 20, 2010
Increased Risks from Tap water Consumption to Key Market Segments – Posted Nov 11, 2010
2009 Marketing Trends in the Water Quality Industry, – in the March 2009 issue of Water Conditioning & Purification International Magazine
Dealer Dynamics – Marketing Trends 2008 – Beyond the New Homeowner, in the June, 2008 issue of Water Conditioning & Purification Magazine
Life After the Do Not Call Law – Where Dealers Go from Here , in the October, 2003 issue of Water Conditioning & Purification (WC&P) Magazine