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Home » Innovations in Marketing – Data Dale’s 2025 WQA Presentation

Innovations in Marketing – Data Dale’s 2025 WQA Presentation

Marketing is evolving faster than ever, driven by AI-powered personalization, immersive AR/VR experiences and the rise of autonomous marketing systems. Consumers are demanding more transparency, ethical branding and sustainability while voice search and conversational marketing are reshaping engagement.

In this presentation, we’re going to move from personalization into hyper-personalization and take our marketing up a notch – because for the consumer – it’s all about them – and your marketing needs to reflect that.

Presented at #WQA2025, this newest presentation from Dale “Data Dale” Filhaber gives water treatment dealers a look at what’s happening today – so you can be ready for tomorrow!

WQA Presentation – Innovation Marketing
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