What do New Homeowners Buy?

September 26th, 2016 by

Good news to members of the home industry, catalogers, retailers and professionals: home sales are up and so is the number of New Homeowner records we can provide to you.

New Homeowners are a significant & definitive market segment of buyers. There are many things they absolutely NEED in their new homes. Plus, there is a wide range of goods & services that they will buy. New Homeowners spend their dollars to get what they have to.

And, that’s why it’s so important to use New Homeowner Mailing Lists.

So, what do New Homeowners Buy?  Here are some statistics that you can take to the bank!

  • Service – 99% of new homeowners spend money on Services. These include new doctors, new beauty salons, new dentist, new mechanic, new dry cleaner etc., in the first 30 days after buying their home.
  • Furniture -60% of new homeowners spend money on Furniture.
  • Window Covering – 57% of new homeowners spend money on Window Coverings in the first 30 days after buying their home.
  • Electronic – 52% of new homeowners spend money on Electronics in the first 30 days after buying their home.
  • Kitchen appliance – 40% of new homeowners spend money on Appliances in the first 30 days after buying their home.
  • Bedding/Mattress  – 33% of new homeowners spend money on Bedding/Mattresses in the first 30 days after buying their home.
  • Water Conditioner – 72% of new homeowners purchase a water conditioner in the first 12 months in their home
  • Financial Services -60% of new homeowners find a new insurance agent, financial advisor, CPA/tax accountant in the first 12 months they are in their new home.

Remember, smart marketers who reach out to New Homeowners with a great offer get a strong response and the opportunity to make a new customer for life!

For more information on New Homeowner Mailing Lists, contact [email protected]

 

 

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