These are the top equity loan prospects for mortgage equity loan offers
Homeowners with Equity and High Revolving Debt
These Homeowners have high equity in their homes and are carrying high revolving debt balances. This is an excellent list for home equity offers. This list combines County Real Estate Information together with Sophisticated Credit Modeling. Marketers can select by Estimated Current LTV as well as Estimated Revolving Debt. These elements combine to really pinpoint the right prospects for a particular offer.
In today’s market, it’s also key to remember that financial marketers are facing tremendous competition. Therefore, it’s imperative to make sure their offers and mail piece stands out in the crowd.
Homeowners with 2nd Mortgages
Often strapped for cash, homeowners with second mortgages are good prospects for Equity Loans.
Select by 2nd mortgage transaction date, loan amount, loan type and telephone availability.
Homeowners with Children 15-18 years old
These pre-college families often secure Equity Loans on their Homes as a way to finance college education for their children.
Select by homeowner age, estimated household income, presence of spouse, home value, as well as telephone availability.