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The Behavior Bank - Lifestyle & Behavioral Mailing Lists

The Behavior Bank lifestyle & behavioral mailing list database provides a dynamic set of life-style, behavioral, and demographic data on more than 53 million U.S. households... data that can help you locate prospects for your product or services. These specialized lifestyle mailing lists let you customize your selects to match your offer.

Whether you're marketing golf equipment or computers, kitchen appliances or commodities, success means delivering the right offer to the right audience. And for that, you need to know your prospects - their interests, activities and lifestyles!

Behavior Bank is composed of responsive consumers who have completed surveys on their brand preferences, computer ownership, leisure activities, pet ownership, occupations, diet and fitness, financial products, reading preferences, and more.

Plus, the Behavior Bank can keep providing you with access to fresh, new names. Data on more than 800,000 names are added to the file each month, often updating existing households in our file with additional lifestyle information making this mailing list the most robust file available.

The Behavior Bank questionnaires are distributed via direct mail, co-ops, magazine inserts, package inserts as well as several on-line vehicles.

You can customize the list that best suits your needs by mixing and matching the different categories. The experienced list professionals at Dataman Group will help you maximize your response rate by creating the customized Behavior Bank list that's right for you!

There are more than 300 individual categories including:

*** Contact Lens and Eyeglass Wearers, *** Smokers, *** Allergy & Ailment Sufferers, *** Users of specific Hand & Body Lotions, *** Users of specific Prescription Drugs, *** Beer Drinkers, *** Panty Hose Buyers, *** Grandparents, *** Collectors, and many other unique & responsive groups !

The list is unbelievable. You have so many options!!!

NASCAR ethusiasts *** Christian Book/Music interest *** IRA owners *** Pepsi Drinkers ***Sports Memorabilia collectors *** Low Fat Dieters *** AMEX Gold Card holders *** VETERANS *** Smokers *** Vehicle Owners *** Bird Watchers *** Donors *** Dog Owners *** And More ***

Call Dale Filhaber in our office for more information about the category you need!

And, ask about Hotline options and overlays!

General Category List:

*Click here for an up-to-date lists of Ailments and Prescription Drugs.

Call or e-mail DataDale for info on the latest categories for brand usage, consumer packaged goods.

Activities & Interests:
Astrology/Occult Automotive Buffs Avid Book Reading Bible/Devotional CDs/Tapes Camping/Hiking Casino Gambling Cooks & Kitchens Crafts Cultural/ Arts Events Cycling Diet Conscious Do-It-Yourself Domestic Travel Fashion/Clothing Financial Investing Fishing Fitness/Exercise Gardeners Golf Gourmet Foods/Cooking Grandchildren Health/Natural Foods	Home Decorating Home Entertainment Lovers Hunting/Shooting Motorcycles Photography Quilting Recipes Rugged Outdoor Enthusiasts Security Conscious Self-Improvement Sewing Snow Skiing Stamp/Coin Collecting Tennis Travelers TV Shoppers Vacation Cruises Volunteer Work Watching Sports on TV Wines Woodworking
Contributors:
Animal Welfare Charitable Contributor Child Welfare Cultural Arts Environmental	Health Related Political Religious Social Services Mail vs Phone contibutors
Credit Cards:
American Express American Express Gold AT&T Universal Credit Card Presence Dept Store/Gas Diners Club/Carte Blanche	Discover GM/Ford Mastercard/Visa Mastercard/Visa Gold None
Pet Enthusiasts:
Dog Enthusiast Cat Enthusiast Bird Enthusiast	Animal Lover Animal Welfare Donor Bird Watcher
Opportunity Seekers:
Casino Gamblers	Sweepstakes/Lotteries
Investments:
Annuities Bonds CDs/Money Market Funds Commodities IRAs/401Ks/Keoghs	Municipal Bonds Mutual Funds Real Estate/Land Stocks
Lifestage Events - Has Occurred - Will Occur:
Applying for a Home Equity Loan Applying for a Home Loan Applying for a New Mortgage Buying a Home Getting Married Major Home Improvement	Moving New Vehicle Lease New Vehicle Purchase Refinancing a Current Mortgage Retiring Starting a Business
Occupation:
Business Owner Craftsman/Tradesman Executive Upper Management Homemaker Middle Management Military Personnel Nurse	Office/Clerical Professional Retired Sales/Marketing Teacher/Educator Veteran
Mail Order Buyers:
Athletic Equipment Books/Magazines Business Supplies Checks Children's Products Computer Products Cosmetics Crafts/Hobbies Financial Services Food/Sundries Gardening Gifts	Housewares Insurance Jewelry Known Mail Order Buyer Mail Order Clothes Shopper Mail Order Multi-Buyer Men's Apparel Music - CDs Stationery Videos Vitamins Women's Apparel

Monthly Hotline Lists are available for all Behavior Bank¨Categories